Auggie™

Auggie™

Auggie™

Auggie™

Stop Launching In The Dark.

Stop Launching
In The Dark.

Stop Launching In The Dark.

Stop Researching Your Customers.
Start Getting to Know Them.

Your customers are ready to talk—about your pricing, products, and positioning.

Stop Researching Your Customers.
Start Getting to Know Them.

Your customers are ready to talk—about your pricing, products, and positioning.

Bot
Auggie...

Taylor Davis

Content Creator

"We're redesigning packaging. Minimalist matte finish or bold with metallic accents—which makes you want to pick it up?"
PREFERENCE

"Option A, no question. My bathroom counter is my brand statement—everything needs to look cohesive and elevated. Minimalist packaging signals confidence. Option B would catch my eye at Sephora, but I'm shopping online, and online, clean design wins every time."

Mapping Journey...

Visual Priority

Minimalism Wins

Signals higher perceived quality & shareability.

Behavior

Aesthetic Cohesion

DTC buyers prioritize how it looks at home.

Strategic Shift

"Go minimalist for primary line; test bold for retail expansion."
Bot
Auggie...

Taylor Davis

Content Creator

"We're redesigning packaging. Minimalist matte finish or bold with metallic accents—which makes you want to pick it up?"
PREFERENCE

"Option A, no question. My bathroom counter is my brand statement—everything needs to look cohesive and elevated. Minimalist packaging signals confidence. Option B would catch my eye at Sephora, but I'm shopping online, and online, clean design wins every time."

Mapping Journey...

Visual Priority

Minimalism Wins

Signals higher perceived quality & shareability.

Behavior

Aesthetic Cohesion

DTC buyers prioritize how it looks at home.

Strategic Shift

"Go minimalist for primary line; test bold for retail expansion."

Your New Superpower:


Customer Conversations

On Demand

Your New Superpower:


Customer Conversations

On Demand

Proprietary AI technology built to simulate your actual customers. Not demographics, not stereotypes, but the real people who buy from you.

Proprietary AI technology built to simulate your actual customers.

Not demographics, not stereotypes, but the real people who buy from you.

Proprietary AI technology built to simulate your actual customers. Not demographics, not stereotypes, but the real people who buy from you.

Auggie™ Curation & Training Process

We've built brand-grade customer simulations with an engineered system for clarity, confidence, and competitive advantage.

Stage 01
Focus & Brand Data
Teach Auggie what matters — and what doesn't — for your category.
Focused Knowledge Refinement
Filters out irrelevant markets
Brand Knowledge Layer
Ingests internal brand data
High-Signal Foundation
Prioritizes category truths
Result: A sharper, accurate AI foundation
Stage 02
Real-World Signals

Proprietary Auggie™ Curation & Training

Continuously ground personas in how real people talk, think, and react today.

Reflects the Current Market
Stage 03
The Validation Loop
Stress-test every response before it reaches you.
Drift Prevention Guardrails
Keeps personas aligned
Counterfactual Stress Tests
Detects hallucination
Segment Fidelity Scoring
Creates More realistic behavior

Know what your customers think.

Launch what they'll love.

Know what your customers think.

Launch what they'll love.

Know what your customers think.

Launch what they'll love.


Virtual Customers that think, talk, and react like your real customers, with their actual language, motivations, and emotional drivers.


Virtual Customers that think, talk, and react like your real customers, with their actual language, motivations, and

emotional drivers.

Your Customers, Simulated

We create virtual versions of actual people who buy from, ones that think, talk, and react like your real customers, surfacing their language, motivations, and emotional drivers.

Michael Adams

Michael Adams

Urban Professional

Age:32
Gender:Male
Occupation:Financial Analyst
Location:New York, NY
Education:MBA

"I need clothes that reflect my ambition."

Personality
Busy Urban LifestyleCareer Focused

Tailored For Your Brand

Stop relying on generic internet data. Auggie uses your brand DNA to generate brand intelligence—personality, strengths, opportunities, differentiators—shaped by your actual customers.

Auggie

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Always Available

For the first time, your customers are available on demand—24/7, 365. Whether it’s 2 AM or 2 PM, get real answers immediately. No scheduling, no waiting, no guessing.

Focus Group: EcoHearth

3 Personas Active
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.

Your Customers, Simulated

We create virtual versions of actual people who buy from, ones that think, talk, and react like your real customers, surfacing their language, motivations, and emotional drivers.

Michael Adams

Michael Adams

Urban Professional

Age:32
Gender:Male
Occupation:Financial Analyst
Location:New York, NY
Education:MBA

"I need clothes that reflect my ambition."

Personality
Busy Urban LifestyleCareer Focused

Tailored For Your Brand

Stop relying on generic internet data. Auggie uses your brand DNA to generate brand intelligence—personality, strengths, opportunities, differentiators—shaped by your actual customers.

Auggie

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Always Available

For the first time, your customers are available on demand—24/7, 365. Whether it’s 2 AM or 2 PM, get real answers immediately. No scheduling, no waiting, no guessing.

Focus Group: EcoHearth

3 Personas Active
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.

Your Customers, Simulated

We create virtual versions of actual people who buy from, ones that think, talk, and react like your real customers, surfacing their language, motivations, and emotional drivers.

Michael Adams

Michael Adams

Urban Professional

Age:32
Gender:Male
Occupation:Financial Analyst
Location:New York, NY
Education:MBA

"I need clothes that reflect my ambition."

Personality
Busy Urban LifestyleCareer Focused

Tailored For Your Brand

Stop relying on generic internet data. Auggie uses your brand DNA to generate brand intelligence—personality, strengths, opportunities, differentiators—shaped by your actual customers.

Auggie

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Discovery Complete!

Here's what we learned about your brand

Executive Summary

HonourMark is redefining men's apparel by celebrating the sport of everyday life. The brand focuses on delivering high-quality, versatile clothing.

Brand Overview

Brand Name

HonourMark

Industry

Men's Apparel

Unique Value Proposition

Combines luxury with sporty classic styles.

Always Available

For the first time, your customers are available on demand—24/7, 365. Whether it’s 2 AM or 2 PM, get real answers immediately. No scheduling, no waiting, no guessing.

Focus Group: EcoHearth

3 Personas Active
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.
What are the key concerns for Sustainable Home Goods customers regarding materials and sourcing?
Michael AdamsMichael Adams
For Sustainable Home Goods, I'm looking for transparency. Where is the bamboo sourced?
Anya SharmaAnya Sharma
I love the idea of EcoHearth's recycled glassware, but I need to know it's durable.
How should EcoHearth communicate product durability and longevity?
James LeeJames Lee
If EcoHearth wants to sell me on 'heirloom quality' linen sheets, I need proof.

Talk To Your Customers.
Launch With Confidence.

Talk To Your Customers.
Launch With Confidence.

Your customers have always had the answers.

Now you can ask them—before you launch, before you spend, before you guess.

Your customers have always had the answers.

Now you can ask them—before you launch, before you spend, before you guess.


Your customers have always had the answers. Now you can ask them—before you launch, before you spend, before you guess.


Stop Guessing.
Start Knowing.

Join our waitlist